Yelp is back in the news again – under fire for claims of manipulating results based on whether or not a business is willing to pay for advertisements on their platform. These claims have been in the news for over 5 years now, but continue to draw the public eye on a consistent basis. Here is a recent article on how even a trusted source like “Angie’s List” can be guilty of filtering and misplacing listings based on revenue.
And be sure to take a quick look at this video, regarding the most recent claims against Yelp.
If you need help with how your business is being displayed on these platforms, do not hesitate to contact us. While we may not be in the litigation game, there are tools and tactics that we can use to help you fight the good fight with these big businesses, without feeling like you are being manipulated.
